In the electronics and semiconductor industries, knowledge is power. UBM TechInsights empowers you with the most comprehensive study of MediaTek through the release of the Competitive Landscape of MediaTek.
This report is available NOW for purchase.
What began as a small fabless semiconductor company in Taiwan has rapidly become one of the world’s largest suppliers of mobile phone chipsets. MediaTek’s strong market position has emerged from exclusive partnerships with global manufacturers and designers – particularly in China. By growing with the burgeoning Chinese electronics industry, MediaTek has now established itself as a global force in consumer electronics.
According to recent Gartner reports, MediaTek ranks as the 18th largest semiconductor manufacturer in terms of sales and 4th largest in terms of cellular baseband chipset sales. While other companies face challenging times in a difficult economy, MediaTek continues to prosper, enjoying revenue growth of 22% in 2009. All semiconductor manufacturers, particularly those in baseband chipset design, must now pay close attention to this Taiwanese powerhouse.
UBMTechInsights in-depth Competitive Landscape Report provides details how MediaTek has evolved from its humble beginnings as a low-cost alternative to Broadcom and Qualcomm in Shan Zai products and “clones”, to become the leader it is today – a company forged from strong customer relationships and attracting interest from major global OEMs like Motorola, LG and Nokia.
The full analysis found in the Competitive Landscape of MediaTek is essential for semiconductor manufacturers interested in better understanding their competition from Asia. It provides the most up-to-date snapshot of MediaTek with information on:
- Organizational structure
- Technology(past and present)
- Intellectual property (IP) positions
- Current product landscape
- Manufacturing
- Sales strategy
- Financials
- Strategic Alliances (such as their partnership with UMC)
MediaTek is on track to replicate its success in Chinese markets in major markets everywhere. The Competitive Landscape of MediaTek is an indispensible tool to better understand one of the semiconductor industry’s juggernauts.
Click here to order this comprehensive report right now, and arm yourself with the knowledge of this key business player. For more information about this report, or to learn how you can bundle this report with our China Handset Research Initiative 2010 package, please contact us.